About the project
This screen makes a huge impact on thousands of motorists every day as the A19 is one of the main routes in and out of the region’s biggest cities including Newcastle, Sunderland and Middlesbrough. It’s an impressive 6m x 3m screen that stands proudly on the southbound side of this busy dual carriage way. It’s position opposite the Nissan manufacturing plant, one of the regions biggest employers, ensures traffic in that area. Therefore, it has the potential to achieve 425,313 impacts in one week. As a result, it provides a huge opportunity to target a wide range of demographics.